BORIS TOMASIExplain & Sell

Sales videos that make complex offers easy to understand

I turn your B2B product or service into a clear, compelling video, so potential customers understand what you offer and why it matters to them.

Watch your video. Then decide.

Video examples

Videos that don't just explain, but sell.

NJBSoft (SAMS) → City of Scottsdale

Outreach to a specific target account

Connects Scottsdale’s water operations with a clear use case for SAMS: bringing lab and field data together for earlier alerts and easier reporting.

EDI AG → Automotive & Mobility

Speak to an entire industry

Turns a complex AI offering into a recognizable automotive challenge: finding gaps in recorded driving scenarios.

sendr.io

Turn one video into personal outreach

Shows how sendr.io turns a single video into personalized versions with a landing page for each recipient — video selling and hyper-personalized outreach in one tool.

1Password

Make a security question tangible

Would you give an AI assistant your passwords? A concrete question makes the topic of protecting credentials immediately relatable.

Independently created concept examples showing how I work.

Boris got our product so right. His video hit points our own videos never have, and he made it without any input from us.

John Bromley
John BromleyCo-Founder and CPO, Sendr

I optimize your sales process with videos.

A great video doesn’t belong in a drawer. It belongs wherever buying decisions are made – from first touch to closing.

01

One video for every stage

From the first visit to your website to the sales call – your video works wherever buying decisions are made.

  • Website
  • Outreach
  • Closing
02

Direct outreach & ABM

Reach companies and individual decision-makers with personalised videos by email or LinkedIn – optionally tailored to the recipient’s DISC profile.

  • Personalised
  • Email
  • LinkedIn
03

Social media & YouTube

Make your offer visible with videos on LinkedIn and YouTube, giving target customers a reason to take a closer look.

  • LinkedIn
  • YouTube
  • Posts
04

Paid ads

Get the value of your offer across in ads on LinkedIn, Meta or Google – with a clear next step toward an inquiry.

  • LinkedIn Ads
  • Meta
  • Google
05

Sales conversations

Use videos before or after a conversation to answer questions and help other decision-makers understand your offer.

  • Meeting preparation
  • Follow-up
Explain & Sell – Sales videos by Boris Tomasi

Unlimited sales power for winning new clients

From the first cold touchpoint to closed deal: the exact sales assets your team needs to turn complex tech into signed contracts.

Unlimited sales videos. Delivered within 24 hours.

Order as many videos as your sales team needs. I handle research, sales arguments, script and production.

01

Product & offer videos

Your offer explained so decision-makers grasp the value immediately.

02

Use cases

Concrete applications from your target clients' point of view.

03

Customer stories

Based on genuine customer feedback.

04

Explainer videos

Complex tech made clear and to the point.

05

Social media & ads

For LinkedIn, YouTube and your campaigns.

06

Updates

New features, product and company news.

$1,999 / month

No minimum contract term.

Boris Tomasi
About me

I approach your videos as a sales expert.

My name ist Boris Tomasi. I have years of experience in B2B sales and marketing. I know what customers need to make a decision and how to explain an offer clearly.

As Sales Director, I was responsible for Switzerland’s leading digital media brand and around CHF 75 million in annual revenue.

I bring that experience to your videos, from choosing the sales arguments to delivering the finished production.

If you're looking for someone who creates videos that convince B2B decision-makers, you've come to the right place.
Frequently asked questions

Your questions, answered.

What does it cost?

$1,999 per month for unlimited sales videos. All prices exclude applicable VAT. Monthly cancellation available.

What exactly does “unlimited” mean?

You can order as many videos per month as you like. I produce one video at a time: each video is delivered within 24 hours on working days, then I start on the next video in your queue.

How fast do I get a video?

Within 24 hours on working days, once the video is next in line and I have the information I need.

Can the videos address individual target clients personally?

Yes. On request, I tailor any video to a specific company and a specific person – matched to their industry, company and role.

How much time does my team need to invest?

I need information about your offer, audience and intended use. I handle the research, scripting and production. Your team reviews the videos, provides feedback and approves them.

Does anyone on my team need to appear on camera?

No. I can produce the videos without filming you or your team. If you prefer, I can also include your own on-camera appearances and existing photos or footage.

Are additional services available?

Yes, on request: video outreach setup and ongoing support, and active support with winning new clients. These services are offered separately and are not included in the monthly price.

Ready to win more clients with video?

I'll create a first sample video for you – so you can see exactly how your sales arguments land before you start.

Watch your video. Then decide.

© 2026 Boris Tomasi · Explain & SellSales videos for complex tech products and services
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